Excellent Presentation by Leo Laporte On Media, Tech And Journalism

Leo Laporte is probably best known now as the host of This Week in Tech (TWiT) podcast. When iTunes introduced the podcast feature, TWiT was the first podcast I added and it's still the podcast I never fail to catch. It's always funny and insightful, and Leo brings great guests to the show. I've been following Leo Laporte since his days at Tech TV, an obscure cable TV channel (I was living in the United States then, during the internet boom of late 90's). In the list of web personalities I will follow anywhere, Leo is at the top. He is my favorite person on the internet.

The video is from the Online News Association conference earlier this month (October 2009). It's about 40-minute long, but I couldn't stop watching it until the end. It's a really must-see for journalists and anybody interested in internet and technology. My favorite part of the presentation is when Leo shares his revelation that network TV does not want to sell ads to smart people. Smart people do their research and largely ignore ads. Thus, network TV does not want their audience to be smart. It really makes a lot of sense now to see the kind of programmings shown on TV (Indonesian sinetron, anybody?).

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Posted 1 month ago

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